About Us

Our mission is to help your business to understand and maximise the potential of CRM and ERP systems, driving growth and efficiency across your business.

Our background is in distribution and manufacturing; fast-paced, high volume, multi-touchpoint transactions, often involving an eCommerce platform, an ERP system and a finance system.
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Our Core Values.
We Understand

We take time to truly get to know your business, processes and needs.

We Clarify

We explain complex concepts in simple, understandable terms.

We Evolve

We are continuously improving our knowledge and services, so we can offer you solutions that work best for your business.
We Customise

We create tailored solutions for each client's unique situation. No two businesses are the same, so no two solutions will be the same.

We Connect

We build trust and strong relationships before proposing solutions.

We Simplify

We streamline processes to make technology work for our clients.

Our Story.

A Humble Beginning

Having spent years in sales in the family business I became frustrated with the way sales opportunities were being missed due to infective systems and CRM, I started Cogent as I could see the need in small to medium size businesses for system optimisation to achieve sales growth

Systems is our passion.

Crafting The Future

As we continue to grow, clarity is the cornerstone of our identity. We relentlessly pursue exciting new technologies, refine our methodologies, and adapt to the ever-evolving landscape of data management. Join us today in our ever growing passion to  help you streamline your business growth.

Our Team

Meet the Cogent Connective Team
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Daryl Michel
Director

Daryl is the brains behind the Cogent brand. After years of experience working with business systems, he has developed a passion for making growth a reality for our customers. He constantly works at the face of the business and provides a trustworthy source of information in the systems consultancy industry.

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Kevin Michel
Director

With 30 years of hands-on experience using and implementing business systems, Kevin is the backbone of Cogent Connective's financial and operational strategies. Kevin's passion lies in simplifying complex workflows, turning intricate processes into efficient systems. His deep understanding of business operations and systems integration makes him an invaluable asset to our clients and team alike.

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Kieron Michel
Marketing & Business Development Specialist

Kieron is the new creative powerhouse leading our marketing team and business development. With a willingness to learn and interact with the market, he aims to significantly elevate our brand presence. His approach blends analytical thinking with commitment, making ideas a reality.