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INBOUND 2025

A Breakdown of the Latest Updates

INBOUND 25 is here, and the game has changed. We're breaking down the most important HubSpot updates so you can stay ahead.

Day 1

HubSpot's INBOUND 25 just dropped some of the biggest updates in years. They're calling it a new era of "human-AI hybrid teams." Get the full overview and see how it will change the way you do business.

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Day 2

The main stage at INBOUND 25 delivered a clear message: AI is no longer a futuristic concept.

Check out the key messages👇

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Day 3

Day 3 highlighted that in a world of advanced AI, the most valuable skills are the distinctly human ones, proving that creativity and authenticity will define the businesses of tomorrow.

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What is INBOUND?

INBOUND is an annual event hosted by HubSpot that serves as the premier platform for announcing their latest product updates and innovations. It brings together professionals from marketing, sales, and customer service to showcase how the HubSpot platform is evolving. A key focus of these announcements is how HubSpot is leveraging AI to create a more intelligent and streamlined customer platform.

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Key Announcements

What are the updates that you simply can't miss? And how do they affect you? At a glance.

Key Announcements

Data Hub- Data Sync

A Unified Brain for Your Business

Your teams are only as smart as their data. The new Data Hub unifies all of your information - structured, unstructured, and external - into a single, intelligent source of truth. This is the foundation that powers all the new AI tools.

Breeze Studio Breeze Marketplace2X

The Rise of Breeze AI Agents

HubSpot just launched over 20 specialised AI teammates. These Breeze Agents are designed to handle routine tasks 24/7, from researching leads to resolving customer support tickets, so your human team can focus on strategy, creativity, and connection.

Loop_magenta

The Funnel Is Dead. Enter, The Loop.

The traditional marketing funnel is no longer enough. HubSpot's new "Loop" playbook is a continuous, four-stage cycle that leverages AI to personalise customer experiences and get smarter with every interaction, helping you grow in a complex, multi-touchpoint world.

Smart CRM - Overview

Smart CRM. A New Kind of Customer View.

The core CRM is getting a major upgrade. With features like Flexible CRM Views, you can visualise data in new ways, while Smart Insights automatically surface key patterns and trends, helping your team make smarter decisions without ever leaving HubSpot.

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Tired of Getting Left Behind?

The new AI-powered landscape is changing fast. A quick call can help us determine how HubSpot's INBOUND 25 updates will impact your business and what a "human-AI hybrid team" strategy looks like for you.